SEO Course for Small Business Owners

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45.60

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Course Content

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What actually *is* SEO?

Understanding your funnel

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What keywords to optimise for?

Understanding Keyword Volume

Tracking how you rank in the search

What to do with those keywords in order to rank?

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How Yoast helps your SEO (WordPress)

How to structure your blog for SEO

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What is ‘Domain Authority’?

How do you check what backlinks you have?

What are ‘No Follow’ Backlinks?

How do you get backlinks?

An example of a Digital PR campaign