Install the Pixel and check it’s working

Installing the Pixel on your WordPress website

  1. Install the plugin ‘Pixel Your Site’
  2. Enter the Pixel ID (which you can find in Data Sources – Pixels)
  3. Save settings
  4. Check the pixel is working

Adding your Pixel on Shopify / Wix

Shopify

Add a Facebook pixel

  1. In your Shopify admin, click Facebook in the Sales channels section.
  2. Click Settings, and then click Data sharing settings.
  3. In the Customer tracking section, click the Enable tracking toggle.
  4. In the Choose tracking level section select StandardEnhanced, or Maximum.
  5. Select your pixel from the list.
  6. Click Confirm.

Wix

  1. Go to ‘Marketing Integrations’
  2. Go to Facebook Pixel and click ‘Go for it”
  3. At the top right click ‘Connect Facebook Pixel’
  4. Enter your Facebook ID
  5. Click ‘Save’